I will admit that while I consider myself to be somewhat tech-savvy, I hate playing around with my digital camera. I finally discovered the macro setting today after my friend told me I could improve my photos that way w/ close up shots and more detail. After playing around for a few minutes, it really did improve my photos of my new items and even shows the texture on the cardstock! I'm planning to retake several photos in my shop for the new sales year.
Here's my newest listing w/ Valentine's Day gift tags (or scrapbooking embellishments, journal spots, etc.):